Today Show: Best Aussie Tech Inventions
Today Show: Best Aussie Tech Inventions Featuring Laser
Today Show - News
In the lead-up to Australia Day, the Today Show spotlighted Australian-owned and operated businesses and featured Laser in a segment celebrating affordable, everyday tech. Multiple Laser products were showcased on-air, with the brand’s signature blue packaging clearly visible throughout the segment.
If you would like to watch the full segment, you can view it below or directly on YouTube: Watch the Today Show segment .
Segment Highlights
- Laser was introduced as a long-standing Australian company with more than 35 years in the market, recognised for delivering affordable, everyday technology.
- A broad range of Laser products were showcased, spanning portable monitors, DVD players, CarPlay accessories, power banks and lifestyle tech designed for real-world use.
- The Air Duster and Ice Bucket Speaker were singled out as standout products, with BIG W referenced on-air as a key national retailer.
- The segment felt hands-on and engaging, with the Today Show hosts interacting directly with the products during the live discussion.
“They have been around for 35+ years and what they do is they make affordable gadgets for us.” Today Show
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